What can we do for you?
If you’re looking for comprehensive, active Google Ads (formerly Google AdWords) account management, Cactus Media Group services may be for you. We’re committed to working with our clients to deliver on their most important business goals. To become true partners, we’re as selective as you are. We’re looking for a few great fits. The results show. At Cactus Media Group, we do our research before becoming partner with your organization.
Many companies are “doing” PPC and Digital Advertising! But are they “nailing” it?
SEM stands for search engine marketing. This may seem very broad. But the term has actually come to mean a very specific type of marketing on search engines. That’s paid search. The most commonly known and used paid search tool is Google AdWords and Facebook Ads.
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They are not the same. But it’s not really SEO vs SEM either. They do work together closely as a team. SEO is search engine optimization. With SEO, you take certain steps to help your website appear higher in the organic search results in Google.